Study Online Data Cloud Consultant Exam Dumps to Pass

1. How can a consultant modify attribute names to match a naming convention in Cloud File Storage targets?

2. Cumulus Financial wants to segregate Salesforce CRM Account data based on Country for its Data Cloud users.

What should the consultant do to accomplish this?

3. Which solution provides an easy way to ingest Marketing Cloud subscriber profile attributes into Data Cloud on a daily basis?

4. Every day, Northern Trail Outfitters uploads a summary of the last 24 hours of store transactions to a new file in an Amazon S3 bucket, and files older than seven days are automatically deleted. Each file contains a timestamp in a standardized naming convention.

Which two options should a consultant configure when ingesting this data stream? Choose 2 answers

5. A consultant is integrating an Amazon 53 activated campaign with the customer's destination system.

In order for the destination system to find the metadata about the segment, which file on the 53 will contain this information for processing?

6. A Data Cloud consultant recently discovered that their identity resolution process is matching individuals that share email addresses or phone numbers, but are not actually the same individual.

What should the consultant do to address this issue?

7. What is the role of artificial intelligence (AI) in Data Cloud?

8. A customer has a requirement to receive a notification whenever an activation fails for a particular segment.

Which feature should the consultant use to solution for this use case?

9. A company wants to test its marketing campaigns with different target populations.

What should the consultant adjust in the Segment Canvas interface to get different populations?

10. Northern Trail Outfitters wants to use some of its Marketing Cloud data in Data Cloud.

Which engagement channel data will require custom integration?

11. Which operator should a consultant use to create a segment for a birthday campaign that is evaluated daily?

A. Is Today

B. Is Birthday

C. Is Between

D. Is Anniversary Of

12. A customer has outlined requirements to trigger a journey for an abandoned browse behavior. Based on the requirements, the consultant determines they will use streaming insights to trigger a data action to Journey Builder every hour.

How should the consultant configure the solution to ensure the data action is triggered at the cadence required?

13. When performing segmentation or activation, which time zone is used to publish and refresh data?

14. A Data Cloud Consultant Is in the process of setting up data streams for a new service-based data source.

When ingesting Case data, which field is recommended to be associated with the Event Time field?

15. A retailer wants to unify profiles using Loyalty ID which is different than the unique ID of their customers.

Which object should the consultant use in identity resolution to perform exact match rules on the Loyalty ID?

16. A new user of Data Cloud only needs to be able to review individual rows of ingested data and validate that it has been modeled successfully to its linked data model object. The user will also need to make changes if required.

What is the minimum permission set needed to accommodate this use case?

17. How does identity resolution select attributes for unified individuals when there Is conflicting information in the data model?

18. A user has built a segment in Data Cloud and is in the process of creating an activation. When selecting related attributes, they cannot find a specific set of attributes they know to be related to the individual.

Which statement explains why these attributes are not available?

19. A consultant is building a segment to announce a new product launch for customers that have previously purchased black pants.

How should the consultant place attributes for product color and product type from the Order Product object to meet this criteria?

20. A Data Cloud consultant tries to save a new 1-to-l relationship between the Account DMO and Contact Point Address DMO but gets an error.

What should the consultant do to fix this error?

21. Cumulus Financial is experiencing delays in publishing multiple segments simultaneously. The company wants to avoid reducing the frequency at which segments are published, while retaining the same segments in place today.

Which action should a consultant take to alleviate this issue?

A. Enable rapid segment publishing to all to segment to reduce generation time.

B. Reduce the number of segments being published.

C. Increase the Data Cloud segmentation concurrency limit.

D. Adjust the publish schedule start time of each segment to prevent overlapping processes.

22. Cumulus Financial uses Data Cloud to segment banking customers and activate them for direct mail via a Cloud File Storage activation. The company also wants to analyze individuals who have been in the segment within the last 2 years.

Which Data Cloud component allows for this?

23. A consultant needs to update a field in CRM as soon as a record gets updated in the DMO.

Which feature should the consultant use?

24. What does it mean to build a trust-based, first-party data asset?

25. A retail customer wants to bring customer data from different sources and wants to take advantage of identity resolution so that it can be used in segmentation.

On which entity should this be segmented for activation membership?

26. Northern Trail Outfitters asks its consultant to extract the runner profiles and activity logs from its Track My Run mobile app and load them into Data Cloud. The marketing department also indicates that they need the last 90 days of historical data and want all new and updated data as it becomes available on a go-forward basis.

As best practice, which sequence of actions should the consultant use to implement this request?

27. Which two requirements must be met for a calculated insight to appear in the segmentation canvas? Choose 2 answers

28. A customer notices that their consolidation rate is low across their account unification. They have mapped Account to the Individual and Contact Point Email DMOs.

What should they do to increase their consolidation rate?

29. A consultant needs to create a data graph based on several DLOs, Which step should the consultant take to make this work?

A. Use a data action to update the data graph with the DLO data

B. Map the DLOS to DMOS and use these in the data graph.

C. Map the DLOs directly to a data graph.

D. Batch transform the DLOs to multiple DMOs and activate these with the data graph.

30. Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation.

What should a consultant recommend for this business requirement?

A. Calculated insight with a data action to a Marketing Cloud Engagement transactional email

B. Rapid segment to a data action journey in Marketing Cloud Engagement

C. Standard segment with activation into Marketing Cloud Engagement

D. Streaming insight with a data action into a journey in Marketing Cloud Engagement

31. A healthcare client wants to make use of identity resolution, but does not want to risk unifying profiles that may share certain personally identifying information (PII).

Which matching rule criteria should a consultant recommend for the most accurate matching results?

32. Northern Trail Outfitters is using the Marketing Cloud Starter Data Bundles to bring Marketing Cloud data into Data Cloud.

What are two of the available datasets in Marketing Cloud Starter Data Bundles? Choose 2 answers

33. A consultant needs to package Data Cloud components from one organization to another.

Which two Data Cloud components should the consultant include in a

data kit to achieve this goal? Choose 2 answers

34. Which data model subject area should be used for any Organization, Individual, or Member in the Customer 360 data model?

35. Which two dependencies need to be removed prior to disconnecting a data source? Choose 2 answers

36. Which two common use cases can be addressed with Data Cloud? Choose 2 answers

37. How does Data Cloud handle an individual's Right to be Forgotten?

38. A company wants to include certain personalized fields in an email by including related attributes during the activation in Data Cloud. It notices that some values, such as purchased product names, do not have consistent casing in Marketing Cloud Engagement. For example, purchased product names appear as follows: Jacket, jacket, shoes, SHOES. The company wants to normalize all names to proper case and replace any null values with a default value.

How should a consultant fulfill this requirement within Data Cloud?

A. Create a streaming insight with a data action.

B. Use formula fields when ingesting at the data stream level.

C. Create one batch data transform per data stream.

D. Create one batch data transform that creates a new DLO.

39. Cumulus Financial is currently using Data Cloud and ingesting transactional data from its backend system via an S3 Connector in upsert mode. During the initial setup six months ago, the company created a formula field in Data Cloud to create a custom classification. It now needs to update this formula to account for more classifications.

What should the consultant keep in mind with regard to formula field updates when using the S3 Connector?

40. A consultant is ingesting a list of employees from their human resources database that they want to segment on.

Which data stream category should the consultant choose when ingesting this data?

41. Which data stream category type should be assigned in order to use the dataset for date and time-based operations in segmentation and calculated insights?

42. A consultant is discussing the benefits of Data Cloud with a customer that has multiple disjointed data sources.

Which two functional areas should the consultant highlight in relation to managing customer data? Choose 2 answers

43. A customer has multiple team members who create segment audiences that work in different time zones. One team member works at the home office in the Pacific time zone, that matches the org Time Zone setting. Another team member works remotely in the Eastern time zone.

Which user will see their home time zone in the segment and activation schedule areas?

44. A Data Cloud customer wants to adjust their identity resolution rules to increase their accuracy of matches. Rather than matching on email address, they want to review a rule that joins their CRM Contacts with their Marketing Contacts, where both use the CRM ID as their primary key.

Which two steps should the consultant take to address this new use case? Choose 2 answers

45. To import campaign members into a campaign in Salesforce CRM, a user wants to export the segment to Amazon S3. The resulting file needs to include the Salesforce CRM Campaign ID in the name.

What are two ways to achieve this outcome? Choose 2 answers

46. During discovery, which feature should a consultant highlight for a customer who has multiple data sources and needs to match and reconcile data about individuals into a single unified profile?

47. A user Is not seeing suggested values from newly-modeled data when building a segment.

What is causing this issue?

48. Northern Trail Outfitters wants to implement Data Cloud and has several use cases in mind.

Which two use cases are considered a good fit for Data Cloud? Choose 2 answers

49. A customer is concerned that the consolidation rate displayed in the identity resolution is quite low compared to their initial estimations.

Which configuration change should a consultant consider in order to increase the consolidation rate?

50. A finance company that uses Data Cloud wants to simplify how its users can view all the various channels a customer engages with

Which feature should the consultant recommend to meet this requirement?

51. A customer wants to create segments of users based on their Customer Lifetime Value.

However, the source data that will be brought into Data Cloud does not include that key performance indicator (KPI).

Which sequence of steps should the consultant follow to achieve this requirement?